Wednesday, March 9, 2022

Unique Consumer Insight and Engagement

Audiense is the #1 Audience Intelligence platform, aiming to help marketers and consumer researchers be innovative and develop relevant audience-centric strategies.

We offer our users the choice of 2 products developed for very different needs Audiense Insights: Audience intelligence and segmentation and Audiense Connect (aka Socialbro): A Twitter marketing tool.


Key Features:

  • Audience Analysis
  • Audience Segmentation
  • Influencer Identification and Discovery
  • Personality Insights


Key Features:

  • Community analysis & management
  • Chatbots & Broadcasts
  • Advanced monitoring & listening
  • Advanced monitoring & listening
Unique Consumer Insight and Engagement

What are we trying to solve?

  • Tackling traditional consumer research: it's time-consuming, static and very expensive 
  • Incorporation of social data into organisational strategies: Making use of audience-based data rather than just conversational keyword-based data
  • Brand strategy & personalisation have become very tactical at the expense of performance marketing


1. Data based audience identification

2. Identifying effective interest & affinities

3. Strategy Personalisation.

4. Compliment your tech stack

#audisense #analysis #insight #campaign #chatbot #management #affinity #interconnectivity

No comments:

Post a Comment

40% discount for the first month of any Instagram Growth Plan

Social Boost provides Instagram Marketing Services to manage and grow your account.  Custom Targeting Handmade Growth Powerful Strategy  Get...